... would have a greater chance of producing something of value than Penguin's attempt at a 'wiki-novel.'
Too many people haven't understood the wisdom of crowds yet. Crowds are great when it comes to collating content. Crowds are great when it comes to filtering content. But crowds suck at creating content.
To see that in action, here's the wiki-novel in action: amillionpenguins.com. And here's Penguin's blog about it.
And in the red corner, the monkey.